Crisis Communications Academy VIP

Get everything included in the Independent Course Study, plus exclusive VIP benefits designed to help you master the crisis course faster and with greater depth.

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Video

Course curriculum

1. Welcome
2. Course Outline
1. How to Build Trust in a Crisis Situation
2. Building Trust in a Crisis
3. Avoid the Crisis, Map Your Issues
4. Crisis Checklist
5. First Steps in Any Crisis - No Matter How Big or Small
1. Crisis Personalities
2. Managing Crisis Personalities
3. Crisis Personalities
1. Conduct and Investigation
2. Building Trust in a Crisis
3. Download: Crisis Investigation "Murder" Board Template
1. Listening in a Crisis
2. Listening in a Crisis
3. Our Fast Company article on Forensic Listening
4. Active Listening Handout
1. Ranking Your Crisis
2. Ranking Your Business Crisis
3. Crisis Stop Light Cards
1. You're in a Business Crisis, Now What?
2. You're in a Business Crisis, Now What?
3. The Dark Website
1. When and How to Apologize
2. When and How to Apologize
3. How companies can show concern, contrition and class in a crisis.
4. So Sorry: How to Say It (and Mean it) When Your Company is Attacked Online
5. The Apology Trifecta
1. Mitigation
2. Saving Face
1. How to Handle the Media in a Crisis
2. How to Handle the Media in a Crisis
3. Media Management
4. Handling the Media in a Crisis
5. Should You Decline the Media Interview Checklist?
6. Media Interview Checklist
7. Social Media Checklist
1. Mark Your Calendar 📅

About this course

$997.00
38 lessons
1.5 hours of video content

Bonus material

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Bonus material

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Bonus material

Explain the value your additional content will bring to a student's overall learning experience. Use this opportunity to sell potential students on the extra benefits your bonus material provides.
Bonus material

Explain the value your additional content will bring to a student's overall learning experience. Use this opportunity to sell potential students on the extra benefits your bonus material provides.

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Include questions a potential student may have before purchase.

Address common questions ahead of time to save yourself an email.
Include questions a potential student may have before purchase.

Address common questions ahead of time to save yourself an email.

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Crisis Communications Academy VIP

Video

Course curriculum

Welcome to The Crisis Communications Academy

Module 1: Introduction – Building Trust in Crisis Situations

Module 2: Crisis Personalities

Module 3: Conduct and Investigation

Module 4: Listening in a Crisis

Module 5: Ranking Your Crisis

Module 6: You're in a Business Crisis, Now What?

Module 7: When and How to Apologize

Module 8: Mitigation

Module 9: How to Handle the Media in a Crisis

Module 10: Case Studies

About this course

Bonus material

Bonus material

Bonus material

Bonus material

FAQ

Discover your potential, starting today